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South By Southwest Medtech Expo Recap

By Jill | Marketing, , , , , ,

n 1987, a few frustrated alt-rockers decided to have a festival to celebrate their music which was largely ignored by mainstream America. They held the first South by Southwest (SXSW) Festival in Austin, Texas. Organizers expected around 150 attendees—700 people showed up. Twenty-eight years later SXSW features films, music, interactive media, and commercial conferences catering […]

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China Healthcare Outlook

By Jill | Marketing

When it comes to discussing China and healthcare, it’s a matter of numbers—BIG numbers. China is the most populous nation on earth, with 1.4 billion people. The number of Chinese people who live by middle class standards is 474 million. That’s nearly 150 million more than the entire population of the United States. In 2014, […]

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